A Personal Data Project

Your Saved Posts Are a Diary You Never Wrote

11,323 Instagram saves. Three years of private attention. An AI that reads every post, watches every video, and publishes an editorial magazine about the person who saved them.

11,323

Posts Analyzed

516

Gaza Events

760

Recipes Extracted

225

Person Profiles

21

Sideshifts

114

Training Exercises

5

Deep Dives

What Happens When AI Reads Your Archive

Instagram gives you a grid. No search. No analysis. No way to understand what you've been collecting. Your saves sit there — thousands of posts you tapped a bookmark icon on, then never saw again.

This project takes them back. Gemini 2.0 Flash watches the full video — motion, transitions, visual meaning that frames alone can't capture. Groq Whisper transcribes every audio track. Claude Sonnet reads all text sources and writes a searchable synthesis. Claude Opus reads 16 key frames per video and extracts every ingredient, every step, every word. Four AI models, each doing what it's best at, turning raw saves into something you'd actually use.

97 → 760

Recipes extracted from the food collection

A boolean flag from vision analysis found 97 recipes. AI agents reading all five text sources per post found 612. AI agents that watched the cooking videos found 760. A 684% improvement — not from better data, but from better seeing. A silent video of a chef slicing fennel became a complete recipe with 7 ingredients and 8 steps. The data was always there. You just needed an AI that could watch.

Likes and comments are social behavior. Saves are private intent. This dataset is the closest thing to a real signal of curiosity, concern, taste, and identity.

Five Deep Dives

Each collection becomes its own editorial project — not a filtered dashboard, but a purpose-built narrative with its own voice, analysis, and design.

What the AI Sees

Is This the Future of Software, Agencies, or a Mix of Both?

Until now, software and expertise have been two distinct things. You could buy software to process and automate complicated processes in a deterministic way — great for repeatable workflows. But to get expertise, analysis, and new ways of solving problems, you needed humans. The combination of non-deterministic creative expertise, data science, and technical processes has always been expensive and scarce.

This web presentation isn't the product. It's the result of a methodology: meticulous data science combined with editorial AI, all packaged into a Claude Code Skill that anyone with a Claude Pro account or above can use to create their own. The skill encodes every pipeline step, every gotcha, every type coercion rule. It's institutional memory, an agency, a data science team, technical helpers, and QA — in one tool.

This skill combines data science knowledge and strategies, libraries of scripts and methods, with a non-deterministic creative orchestrator that avoids processing data through a template. Instead, it takes any dataset, explores and exploits its uniqueness, uncovers hidden value, and builds real products from it.

One person and an AI engineering partner built five editorial deep dives, 760 structured recipes, 225 person profiles, and a psychological portrait — in a single day. The question isn't what we built. It's what you could build with the same methodology applied to your own data.

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Built by Simon Strumse with Claude as engineering partner

Next.js · Convex · Python · Claude · Gemini · Whisper · Tailwind · Vercel